EP 7: New to the Marketplace

Commissioner Mulready visits with Sal Gentile, owner of Friday Health plan and new to the Oklahoma marketplace, the state of the health care marketplaces. Commissioner Mulready will walk you through the latest open enrollment numbers, the range of options for policymakers who want to improve access to affordable health care and more.

Sal Gentile and David Pinkert, two health insurance technology veterans, started Friday Health Plan in 2015. Following the passage of the ACA, the pair aspired to create a more straightforward, easier-to-use health insurance company, better designed for self-insured individuals and families who were choosing their health plan. Based in Denver, Colorado, the company’s membership has grown by more than 400%. Friday plans to expand to several additional states during the upcoming 2022 open enrollment period with continued growth each year.